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The essential features of a Dating Kit

When you are starting your dating business with DatingKit.io you will be provided with your own dating site to market, and below are a list of some of the features our sites have that make your customers journey to romance, fun and friendship work with confidence.

The Homepage

The homepage is your website’s welcome page and the first step your customer will take towards their romantic adventures

Aside from being the first page, all the important pages and features on the site are showcased here.

The homepage will depict your brand’s logo, catchphrases, images of happy people enjoying themselves, and a breakdown of all the features that users can enjoy if they sign up to your dating site.

The main section of a dating website’s homepage should be the search feature. This will allow a new customer the chance to search through multiple profiles to get a feel for what the site is like and whether there are any profiles that catch their eye.

This search has to be visual with profile pictures appearing to quickly catch the eye rather than a lot of text to read.

About Us

This page works for two very important reasons. Firstly, it tells your customers who you are and what the site is about which is useful for bringing some character and life to your site, letting someone know what you are wanting to do for them and why.

The other purpose of an About Me page is to contain strong keywords that help search engines locate and index your site. User Profiles

This serves as the main way for people to find someone to interact with. User profiles are informative, offer an image of the person and provide a simple but effective way to reach out to that person.

By having an easy, clear and de-cluttered profile page allows your users to get on with the primary focus of messaging other people and finding what they desire through their connections.

User Messaging

When a user finds someone they like, they want to reach out to them and having a clear messaging system is perfect to start the conversation.

Almost everyone has a mobile phone or app that uses the now default speech bubble form of conversation, so to make a user feel familiar with this kind of conversation, any messaging system should follow a similar style.

A lot of dating sites bloat their communication system with a thousand gimmicks that users can make use off, for example, playing games with their matches. But in research it is proven that less than 1% of users ever make use of this expensive, overly developed gimmicks when all they want to do is just chat to a nice person. So a messaging system that is simple, direct to the point and allows good conversation is all most of your customers will be looking for.

Contact Us

Providing a way for your customers to contact you will allow them to feel secure in the knowledge that if they have a problem, feedback or complaint they will be able to get in touch and get it rectified. Usually this will take the form of a simple contact form that sends a message to the sites email address, but can also be a ticket system or live chatbox.

Billing

Unless you love the idea of giving away your hard work for free with no revenue, there will be a part of your site that intends to make money, and with it you will need to be able to take payments for whatever you are selling.

Whether it is a monthly subscription, pay-per-message, paid features or premium offers, etc, you will need a way to take money from customers.

A strong and well known, secure payment gateway with a reputable provider is neccessary, as will a way to transfer what the customer is paying for, into what the customer should get for that payment. So if you sell credits to spend on messages or paid features, you need to be able to tell the payment gateway to give them these on their dating site account. Blogs

Dating sites (and most sites) benefit greatly from having search engines visit them and index their site, or other sites to link to content on their site.

By having a blog on your dating site, it provides content that is unique and indexed, which in turn brings other visitors to discover your site when they see it mentioned during a search on Google or Bing.

The more interesting the content, the more it will get searched but also the more your users will appreciate it and enjoy reading it.

A good blog for a dating site would include articles on dating tips, success stories, funny dating stories or new features customers will be able to use on the site.

These are the essential features of a dating site and Dating Kit dating sites provide all of these features (and more) to give you the start to your dating business success.


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